Prompt Engineering

Craft high-performing AI prompts, align AI tools with business goals, and drive real-world impact. Through hands-on projects and advanced techniques, you’ll streamline workflows, boost productivity, and prepare for roles like content strategist, AI integration specialist, or AI project manager.

Johns Hopkins University Certificate of Completion

In person executive learning experience

Real-world relevant content and use cases

LIVE monthly seminars with JHU Faculty

The course is live. Click Register to start. Investment: $500

Advance your knowledge of today’s AI landscape

Earn a certificate of completion from JHU, a recognized leader in education and research. Earn 2 Continuing Education Units (CEUs) upon course completion.

The image is for illustrative purposes only. The actual certificate may be subject to change at the discretion of Johns Hopkins University

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Course description

Johns Hopkins Engineering Lifelong Learning’s online and asynchronous Prompt Engineering course is an interactive, business-centric program designed to transform your interaction with AI systems. This course equips you with the skills to craft precise, high-performing prompts and optimize AI outputs for real-world business results.

Engage with Johns Hopkins faculty and leading experts in AI, as you navigate projects focusing on defining strategic purposes, aligning with organizational goals, and creating effective interaction models. Through practical exercises and advanced techniques—such as parameter adjustments and sophisticated prompting strategies—you’ll learn to streamline processes, boost productivity, and maximize the ROI of your AI tools.

Position yourself to pursue roles such as AI integration specialist, content strategist, and AI project manager, leveraging skills in prompt engineering to enhance business processes, create targeted content, and lead AI-driven projects.

Who is the program for?

Educators and Trainers
Students and Researchers
Entrepreneurs and Business Leaders
AI Enthusiasts and Beginners
Creative Professionals

Acquire essential knowledge in Python

Precise Prompting
Business Application
Strategic Alignment
Effective Interaction
Parameter Control

Built for Everyone

Dynamic Online Learning

Engage in dynamic, interactive learning from anywhere in this online, asynchronous course.

Dedicated course support

Johns Hopkins University faculty are readily accessible to address your questions in the course, ensuring a personalized learning experience.

Engaging materials

Content and use cases ensure it is current and relevant to today’s civil space exploration.

Hands-on activities

Hands-on activities that ensure you leave with actionable takeaways.

Faculty

With a career of over 30 years, Dr. Christophe Morin is a pioneer in neuromarketing, AI-based predictive analytics, and persuasive messaging. His groundbreaking NeuroMap™ model bridges neuroscience and consumer psychology to optimize how brands connect with audiences on a primal level. As co-founder and Chief Persuasion Scientist at SalesBrain, Dr. Morin has transformed persuasion into a measurable science, creating tools and methods adopted by top brands and training executives globally in brain-based influence.

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Prompt Engineering